Why We Built Fertie

 We created Fertie because too many people are left in the dark about their own fertility.

They don’t know when to ask for help, how to interpret the signs their bodies are giving them, or what it actually takes to conceive. Some wait too long. Others feel overwhelmed from the very beginning. And most are never given the tools to truly understand their cycle, their hormones, or their timing — until they’re already deep into treatment.

We built Fertie to change that.

Fertie is a tool that bridges the gap between curiosity and care. She helps people understand their bodies before, during, and after they seek treatment — with guidance that’s grounded in clinical experience and delivered with compassion.

She’s not a replacement for medical care. She’s an extension of the kind of support a great nurse provides: clear, trustworthy, and always in your corner.

To make fertility education more accessible, more personal, and more supportive — for everyone.

We believe that understanding your cycle, your timing, and your options shouldn’t require a referral or a diagnosis. Whether you’re just starting to track your cycle or deep into fertility treatment, you deserve tools that meet you where you are and help you move forward with clarity.

Fertie is here to empower, not overwhelm. To guide, not judge. And to provide the kind of insight we wish more people had access to, long before stepping into a clinic.

•  Designed by fertility nurses
  We know what questions people are asking — and what answers actually help. Fertie is built from real clinical experience and patient conversations, not guesswork.
   
• Grounded in science
  Every insight Fertie gives is backed by evidence-based guidelines and current reproductive health practices.
   
• Made for every step
  Whether you’re tracking periods, learning about ovulation, trying to conceive, or undergoing IVF — Fertie adapts to your journey.

 We built Fertie to feel like the kind of support we try to give every day in our work — the kind of presence that helps people feel heard, informed, and a little more confident in what’s next.

We’ve seen firsthand how powerful the connection between a patient and a nurse can be. It’s often the nurse who sits with you when things are unclear, explains your next steps, and makes sure you don’t feel alone. Fertie was built to carry that same spirit into the everyday — for anyone, anytime.

We’re proud of what she’s becoming. And we’re glad you’re here.

 Want to connect or share your story? Reach out at support@fertieai.com